One way to compare International Business texts are to classify them as either descriptive or analytical. Descriptive texts describe in detail the internationalization process and answer the question � "How does a business go global/international?" Analytical texts,like Hill,discuss the internationalization process but also address why businesses chose to go global and the managerial implications of the decisions. International Business,3/e: 1) Explains how and why the world s countries differ; 2) Presents a thorough review of the economics and politics of international trade and investment 3) Explains the functions of and form of the global monetary system; 4) Examines the strategies and structures of international business and 5) Assesses the special roles of an international business s various functions.
International Business: Competing in the Global Marketplace
By (author) Clive Cussler
Publish Date: 16 July, 1994
| Format: | Paperback | 384 pages |
|---|---|
| Dimensions | 9126 x 194 x 28mm | 301g |
| Publication date: | 20 Dec 2020 |
| Publisher: | Little, Brown Book Group |
| Imprint: | Corsair |
| Publication City/Country: | London, United Kingdom |
| Language: | English |